An initiative of Coventry University & Contact Base supported by British Academy.

About HIPAMSIndia

HIPAMS aims to investigate how developing ‘heritage-sensitive’ IP protection strategies can give communities greater control over the commercialization of their heritage while contributing to its safeguarding and on-going viability.

Resources

Communities

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Home

Online webinar on Promoting Heritage Products and Cultural Tourism

Explore the role of geographical indications in promoting heritage products.

This webinar

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Home

Online webinar on IP, ICH and Sustainable Development

Know about the HIPAMS Toolkit on planning for sustainable development through ICH.

The

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Home

Online symposium on Community Heritage, Marketing and IP protection

Understand the heritage-sensitive IP and marketing approaches for traditional artists.

We

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Research Outputs

Strategies

Policy Briefs

Contains the existing IP rights and recommends policy frameworks.

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Strategies

Case Studies

Explores heritage practices and IP rights in India and across the world.

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Strategies

Journals

Contains articles on heritage, IP Rights, marketing strategies and other topics.

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Strategies

Reports

Reports related to the project will be published from time to time.

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Strategies

Strategies

Effective marketing strategies and IP protection as research outputs.

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Strategies

Toolkits

Contain methods and good practices that can be replicated in different contexts.

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Strategies

Digital Stories

Contains audio-visual stories of the communities & their heritage practices.

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Team

This research project, Heritage Sensitive Intellectual Property and Marketing strategies: India (HIPAMS - INDIA), is funded by the British Academy's Sustainable Development Programme, supported under the UK Government's Global Challenges Research Fund 2018-2021.